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Survey-Based Lead Generation

Through our 3rd party market research division, CTG Insights, we provide precise and highly targeted direct online surveys to your potential buyer and existing customer base to better understand their needs. Survey results turn into hot leads for your sales team and insights to build new content on topics you know your prospects are thinking about.

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WHY INVEST IN MARKET RESEARCH?

 

CTG Insights’ results increase accuracy in understanding what your audience is actually looking for and their current pain points. Market research is highly targeted which qualifies the data as crucial to creating meaningful sales conversations. Not only do you receive engaged leads, but details on each individual and their current business market.

 

 

 

OUR SURVEY-BASED LEAD GENERATION PROCESS

1. The Power of Segmentation

CTG can surgically hone in on your audience based on geography, industry, company size, title, and additional filtering. The audience is then targeted with omnichannel email marketing and social media marketing.

2. Online Surveys

Once your audience is segmented into various categories, we develop an online survey in partnership with you and ask the questions your sales and marketing teams want to know instantly qualifying respondents.

3. Outbound Sales Development

This data analysis can be instantly acted upon as a marketing strategy for your SDR team. Market research strengthens B2B sales conversations.

4. Actionable Content

Insight into what your prospects are thinking about to create reports, infographics, ebooks, and webinars – or have CTG do it for you!

Gain Insights - Get Leads

INDUSTRY EXPERTISE

Enterprise Data Storage

Data Storage

Big Data

FinTech

Cybersecurity

Cybersecurity

Cloud Computing

Cloud Computing

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CASE STUDIES: SURVEY-BASED LEAD GENERATION

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